Pubblicato su stage4eu il: 14/09/2021 Boucheron, Internship EMEA & US CRM & Marketing Assistant

Boucheron
26 Place Vendôme , Paris, Francia
Comunicazione/Marketing, Project/Business Management
6 mesi. Inizio novembre 2021 
Retribuito
Posti disponibili Non specificato
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Attività:

In marketing & communication (50%):

  • Update sales reports (by product segment, product line, nationalities…)
  • Coordinate presentations for internal meetings (e.g.: boutique managers meetings, commercial committee, Wholesale meetings etc.)
  • Consolidate action plans and follow-up for each network/markets – working with all departments
  • Organize internal and external meetings (weekly team meetings, trainings, …): agenda, minute, etc. (when relevant)
  • Provide administrative support to marketing, merchandising, training, visual merchandising, event and media departments

In CRM (50%):

  • Develop and analyze monthly CRM reporting to serve an international and high-end clientele
  • Coordinate with internal stakeholders and other departments (Digital, Communication, Marketing, and Retail Teams) to define and manage the roadmap of clienteling projects
  • Collaborate with the international team on global CRM initiatives 
  • Assist in analyzing data for EMEA boutiques for General & Commercial Management
  • Support CRM Manager in building comprehensive reports and dashboards of all relevant CRM KPIs to track retail performance
  • Develop data-driven insights on customer knowledge and the evolution of purchasing behavior
  • Perform client insight analysis to create actionable client lists based on business needs
  • Daily management of the client database, including cleaning, dedeplication, merging, and reassignments
  • Transform and organize client information to send client collateral, including catalogues and newsletters
  • Partner with IT teams to help identify and mend data gaps, source issues, and data inaccuracies
Requisiti principali:
  • Master 1 or 2 from Business School or University
  • At least 6 months of experience in CRM, Marketing or Business Analysis
  • Strong analytical skills with attention to detail
  • MS Office proficiency, especially Excel and PowerPoint
  • Excellent communication and interpersonal skills
  • Well organized: able to handle several tasks at the same time
  • French & English
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