Pubblicato su stage4eu il: 13/05/2019 Hill’s (Colgate-Palmolive), Science Plan Marketing Intern

Hill’s (Colgate-Palmolive)
Middleton Road, Guildford , Regno Unito
Comunicazione/Marketing
Posti disponibili Non specificato
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Attività:

Brand re-launch route to market:

  • Support marketing team with full brand re-launch in Q3/4 2019
  • Create all customer new line forms
  • Co-ordinate all e-Commerce customer product data including product descriptions, ingredient’s lists, pack shots
  • Lead internal launch and sourcing/development of point of sale items and giveaways
  • Mange paid social campaign to support re-launch and asset creation
  • Lead creation of trade and consumer advertising with agency
  • Creation of new price files
  • Manage internal systems (Prodigi) and updating with new product names and details.

 Consumer shows:

  • Support all aspects of consumer show organisation including stand design, staff rotas, logistics, hotel bookings, samples, point and sale, pet owner leaflets and money off coupons
  • Work with social media agency to deliver pre, during and post show campaign with competitions, ticket giveaways and strong brand exposure.

 Competitor tracking:

  • Weekly tracking of pet sites, competitor brand websites and e-Commerce retailer sites
  • Monthly pet store visits
  • Create tracking document to capture brand activity, promotions, packaging changes and key news pieces related to Hill’s and key competitors.

 Managing point of sale:

  • Manage stock in point of sale warehouse and regular updates to field sales team on availability
  • Manage field sales team usage with sales aids to drive opportunities
  • Update field sales team at monthly meeting’s.

 eCommerce ongoing support:

  • Lead creation of simplified images for top 25 brand products for dog and cat
  • Responsible for updating and providing assets to customers
  • Responsible for monitoring compliance of  assets provided and reporting to marketing/customer development monthly.
Requisiti principali:

Experience:

  • Interest in brand marketing
  • Strong communication skills
  • Strong analytical skills
  • Strong personal creativity
  • Competent in Excel & PowerPoint

Essential Competencies:

  • Impeccable communication skills
  • Ability to work as part of team as well as on own initiative
  • Creative thinker
  • Achieve results through appropriate setting of priorities, planning and organisation
  • Effective interpersonal style, including the ability to communicate effectively with both internal & external agencies / customers
  • Self-motivated, self-reliant, proactive with a “can do” attitude

Other:

  • Full, clean driving license