Pubblicato su stage4eu il: 17/10/2019 Euler Hermes, Internship - Digital Marketing Project Manager

Euler Hermes Group
1 Place des Saisons, Courbevoie, Paris, Francia
Comunicazione/Marketing
Retribuito
L'offerta scade il 23/12/2019
Posti disponibili Non specificato
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Attività:

Webmastering:

  • Ensure the daily development and updates of the corporate website under our new CMS (Adobe Experience Manager)
  • Support countries on the new delivery of website features (live chat, Smart Popin, AB testing, Personae Module, Call Tracking, Linkedin Autofill… )
  • Countries support in the roll out of the SEO strategy
  • Ensure KPI monitoring, reporting and make recommendations (Google Analytics)
  • Participate in upskilling local digital marketing teams by organizing & coordinating Centres of Excellence (CoE)

    Social Media:
  • Be on the lookout for the latest trends in social media tools, applications, channels and advise the development
  • Regularly analyse the social campaigns and translate the qualitative data results into actionable
  • Recommendations for future social media campaigns.
  • Analyse and report social media performance to management on a monthly basis.

    Digital Community:
  • Animation of our workplace
  • Help regions to move forward and adopt best practices
Requisiti principali:
  • Master 2 level acquired or being acquired – university or business school (ESC) with an ideal specialization in digital marketing.
  • Ideally proven track record of experience in digital marketing, ideally in B2B or B2C fields gained in-house or at a global digital agency.
  • Experience using Content Management Systems
  • Hands-on & multi-tasting skills with a creative & team mind-set
  • Working knowledge of SEO.
  • Working knowledge of web analytics tools (e.g. Google Analytics).
  • Fun, energetic and passionate
  • Fluent in English, working language & necessary to attend the international coordination calls.