Pubblicato su stage4eu il: 19/11/2019 Estée Lauder, Internship Marketing product MAC - EMEA

Estée Lauder
18 Rue des Capucines, Paris, Francia
Comunicazione/Marketing, Commerciale/Vendite
Posti disponibili Non specificato
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Attività:
  • Coordinate the launch of 50 collections per year in EMEAI, especially the Spring and Summer collections for 2020, in close relation with the 18 markets of the region: assist in defining calendar priorities, update of the Marketing Calendar and distribution channel, work on the 360 deployment of product launches.

  • Coordinate the 360 launch of the Big Bet campaign for April 2020.

  • Assist the planning team and the markets in the forecast process, by providing regional recommendations.

  • Daily support the markets of the region.

  • Work closely with the regional Marketing team (visual merchandising, event, social media, advertising, online) to provide a strategy and assets for product launches.

  • Gather consumer insights on product and consumer usage to better understand the market

  • Consolidate and analyze the sales data from SAP/BI for both continuous and limited-edition items.

  • Update the Marketing Book (market share, product mix, etc).

  • Watch over competition through monthly analysis

Requisiti principali:
  • You are a student of higher education Bac 4/5 or Business Schools.
  • You have a first experience in Marketing.
  • You are fluent in English and enjoy working in an international environment.
  • You have a good knowledge of office tools (Excel, Word, PowerPoint and Outlook).
  • You are rigorous, dynamic, with excellent interpersonal skills.
  • You are motivated to work in the dynamic environment of the Cosmetics industry.