- Campaign Creation: Assist in developing, implementing, and optimizing ad hoc CRM campaigns (E-mail/SMS/WA) to engage audience, drive customer retention, and grow revenues. Coordinate different campaigns, from NPLs, Promotions, Omnichannel projects (services etc.)
- Template Design: Create engaging E-mail templates with partly Global assets, and the rest created internally. This includes using your creativity on finding the best wording/visuals for a specific segment
- Activity Monitoring Campaign Performance: Perform daily and weekly monitoring of online campaign performance across 18 affiliates, to identify improvement areas to support brand.com business
- Reporting and Analysis: Assist in consolidate sales reports and analyse customer behaviour through weekly and monthly reports
- Marketing Calendar: Support the team in developing and maintaining the CRM calendars
- Market Research: Conduct competitive analysis and monitor e-commerce/CRM trends and online innovations. Support the team in AB Testing new features and strategies to optimize communication.
ultime offerte
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