- Development and Training of the Team on Clienteling (CRM)
- Support and guide the store team in all their clienteling activities, ensuring a balanced and appropriate focus on top, new and other Clients
- Propose action plans and related tools (opportunities for contact, templates for emails, phone contact, written cards etc.)
- Share and encourage good practices within the store (thank you, correspondence, and birthday cards, clienteling action on product launches)
- Keep the team informed of digital activities and encourage them to proactively use digital tools when appropriate in order to maximize Client benefit (special marketing WhatsApp materials…)
- Ensure all Sales Assistants are trained on and actively use clienteling tools (BEDIOR) with a specific focus updating profiles, welcoming clients & contacting walk ins.
- Ensure team follow-up on data collection
- Propose CDM incentives linked to CDM actions & events in the boutique
- Be fully integrated to the store team (participate in the Diorlies) and contribute to achieving the overall objectives of the store
- Respect Christian Dior Brand standards in terms of grooming and behavior
ultime offerte
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