Pernod Ricard, Creative strategy & brand positioning Intern

Azienda
Pernod Ricard
Sede
Paris, Francia
Durata
6 mesi. Inizio: gennaio 2027 
Indennità
Da 1.410 a 1.550 euro mensili lordi
Benefit
Ristorante aziendale
Area professionale
Commerciale/Marketing Comunicazione/Giornalismo

Attività

Brand Universe Creation

  • You will support the creation of brand universes (guidelines for brand identity and attitude) through strategic planning in close collaboration with consumer foresight, creative, and marketing teams.
  • You will support the elaboration of tools and methodologies such as Creative Platforms to build our brands in a consistent, timeless, and sustainable way across the group.
  • You will apply your creativity to conduct inspiration and analyze competitive benchmarks.

Project Management & Planning

  • You will co-build project planning by aligning with local Culture & Creative and Marketing brand teams on deliverables, priorities, and timelines.
  • You will follow up on project management, specifically for Design projects (e.g., packaging revamp and innovation, retail, brand homes, and events), including supporting budget and timeline planning for incoming briefs and organizing regular meetings for ongoing projects.

Department Development

  • You will take part in the construction of the roadmap and support the continuous improvement of our ways of working.

Requisiti principali

  • You are pursuing a Master’s degree in Business or equivalent, ideally with a specialization in marketing or communication
  • You have a first 6-month internship in a similar role, ideally in an agency
  • You know how to use the Pack Office; experience with Adobe Suite and AI tools for image generation is a plus
  • You have a strong interest in culture, creativity, and brand culture, with an ability to spot the latest trends
  • You have strong communication skills, great creative thinking and are structured, autonomous and with a strong collaborative mindset
  • You are fluent in English and French.
Coesione Italia GDL 2021-2027
Cofinanziato dall'Unione Europea
Ministero del Lavoro e delle Politiche Sociali

Il progetto Stage4eu è cofinanziato dal Programma Nazionale Giovani, Donne e Lavoro FSE+ 2021 – 2027 (Piano INAPP 2023-2029)