Brand Strategy & Activation: Support Prestige activations and key global launch momentums in collaboration with affiliates, with the support of global brands and transversal departments, ensuring excellence in execution (cross functional projects orchestration, maintaining a strong client-centric mindset and collaborative way of working).
Media strategy and planning: Support Market Companies for the acceleration of certain PR & media plans in key markets.
Luxury Partnerships: nourish an ecosystem of selected luxury partners that will contribute to elevating our brands in key markets: identify the partners, build a holistic collaboration program, launch and activate in key markets with a dedicated communication plan.
Educate & inspire internal Prestige stakeholders: support the running of a Prestige committee (external luxury experts to fuel and inspire Prestige teams internally); Support the planning and creation of an internal and external communication plan; Support the creation of internal documents to communicate to Market Companies the global strategy and key initiatives of the prestige portfolio.
Requisiti principali
You are Master student in general business or marketing
You are organized, rigorous, methodical and proactive with a “Doer” mindset.
You have a previous successful experience in international marketing;
You have strong affinity with luxury industry and a strong interest in Wine & Spirits
