Deploy and optimize marketing campaigns across all digital channels (SEO, SEA, social media, email marketing).
Create and manage web-optimized content (website, blog, newsletters, social media) while following SEO best practices, including keyword research and on-page/off-page optimization.
Use HubSpot as the central marketing and CRM platform, leveraging its full capabilities including CMS, CRM, automation, AI, reporting, and workflows.
Use specialized tools such as Semrush for SEO research, competitor analysis, and digital performance optimization.
Analyze marketing campaign performance using web analytics tools (Google Analytics, etc.) and produce performance reports.
Work on real, business-impacting marketing projects with strong exposure to lead generation and campaign execution challenges.
Collaborate with external agencies and suppliers to coordinate content production, creative assets, and marketing campaigns.
AI mindset: leverage AI tools to optimize creative research, content production, and feedback consolidation. We produce a lot, and smart tooling makes a real difference.
Support the organization of events, webinars, and other marketing initiatives (logistics coordination, communications, registration tracking).
Assist the team in implementing marketing strategies and executing campaigns.
Manage relationships with external vendors (agencies, printers, etc.) and ensure proper project follow-up.
Requisiti principali
You are currently enrolled in an M1 or M2 degree in marketing, communications, branding, media, or digital marketing, and you genuinely understand how marketing campaigns are built.
Strong knowledge of HubSpot or a strong interest in marketing automation and CRM platforms.
Knowledge of SEO and digital performance tools, especially Semrush.
Interest in AI tools applied to marketing, content creation, and workflow optimization.
Ability to work in a fast-paced environment with multiple projects and external stakeholders.
Bilingual French and English: required to collaborate with the wider team and supervise the production of campaign content.